Puma “Meet the Alpha"

Bold visuals, fierce storytelling—where products roar to life.

For Puma, production crafted the electrifying commercial "Meet the Alpha," designed to introduce their latest shoe in a bold and unforgettable way. The challenge was to make a splash in a crowded market and convey the shoe’s cutting-edge features while capturing the audience’s attention. By juxtaposing stunning visuals of the footwear with powerful animal imagery, we created a captivating narrative that resonated with viewers and showcased the shoe's essence. The spot received rave reviews and gained traction across tournament broadcasts, amplifying Puma's brand presence during key events. Bryant Swanstrom brought this vision to life, creating a visual feast that not only impressed but also roared with excitement!